September “About Japan” webinars for EU companies: wind market & B2B tech go-to-market in Japan

Two high-signal, free webinars from our EEN partners in Japan kick off the autumn “About Japan” series—one focused on Japan’s onshore/offshore wind market, the other on partnership-led growth strategies for EU B2B tech firms.

Why this matters (quick lens for EU clusters, SMEs, investors, policymakers)

• Energy transition & supply-chain openings. Japan’s offshore wind is moving from pilot to scale, with policy tailwinds and an expanding local value chain—creating entry points for EU suppliers, developers, and service firms (incl. floating wind, O&M, HSE, digital twins).
• Japan market fit for B2B tech = partnerships first. Route-to-market hinges on local partner ecosystems (integrators, VARs, trading houses, vertical platforms) to navigate compliance, trust, and enterprise sales cycles.

1) Onshore & offshore wind market in japan

Date & time: Tuesday, 09 September 2025, 10:30–11:30 CET (12:30–13:30 EEST, Bucharest time)
Format: Webinar (free)
Focus: Market structure and growth drivers; status of onshore (mature yet constrained) vs. offshore (accelerating); regulatory context; key players; where EU SMEs can add value (e.g., floating foundations, installation, monitoring & predictive maintenance, grid integration). The session notes recent policy moves (e.g., 2025 EEZ framework) and cites installed capacity benchmarks to ground opportunity sizing.

Who should join: wind OEMs and component suppliers, marine & port service providers, digital O&M and asset-integrity firms, cluster managers building cross-border supply chains, public agencies shaping offshore wind roadmaps.

2) Building bridges to growth: key strategies for B2B tech success in Japan

Date & time: Tuesday, 23 September 2025, 10:30–11:30 CET (12:30–13:30 EEST, Bucharest time)
Format: Webinar (free)
Focus: Partner-led GTM in Japan—how to identify, vet, and operationalize strategic alliances (SIs, distributors, trading companies, keiretsu networks); cultural and compliance checkpoints; KPIs for partner performance; first 90-day engagement plan for EU SaaS/IoT/AI/industrial tech firms.

Who should join: founders and GTM leaders in B2B software/hardware, EU cluster managers brokering tech partnerships, corporate venture & BD teams, policymakers supporting SME internationalization.

How to register

• If you already have an EU Business in Japan account, simply log in and register for one or both webinars.
• New users: create a free account first, then log in to register.
  Registration hub: https://www.eu-japan.eu/eubusinessinjapan/events (select the webinar and follow the prompts).
  Direct sign-up path for EUBIJ webinars: https://www.eu-japan.eu/eubusinessinjapan/register

Cost: Free.

Who will benefit most

• Cluster managers & project coordinators (EU): evidence-based inputs for consortia design, brokerage, and member services.
• SMEs & scale-ups: concrete entry strategies (wind supply-chain niches; tech partnerships) with low-friction first steps.
• Investors & policymakers: policy trajectory and market signals to align funding, de-risk pilots, and crowd in private capital.