The Afaceri.ro Trade Mission Sumatra 2026 invites Romanian entrepreneurs, executives, and institutional representatives to engage with Indonesia through a deep, on-the-ground exploration of one of Southeast Asia’s most complex and diverse economies.
Taking place after the Afaceri.ro Trade Mission Kuala Lumpur (Malaysia), this segment unfolds as a Trans-Sumatra route across Northern and Western Sumatra, followed by a concluding business program in Jakarta, Indonesia’s political and economic capital. The mission is designed as an immersive experience that combines regional insight, applied learning, and direct exposure to local economic and social structures.
Participants will explore multiple economic and cultural contexts gaining first-hand understanding of how local governance, logistics, community structures, and informal authority shape business realities in Indonesia. The Trans-Sumatra route provides a unique perspective on decentralization, regional development, and the diversity of economic models within a single national market.
The program concludes in Jakarta, where participants will attend Trade Expo Indonesia 2026 — the largest B2B export event in Indonesia, bringing together over 1,600 exhibitors and 8,000 international buyers from 130+ countries. Alongside the expo, participants engage in structured business meetings and synthesis sessions, connecting regional insights to national-level policy, market access, and partnership opportunities.
The Afaceri.ro Trade Mission Sumatra 2026 is ideal for participants seeking not only market access, but also strategic depth, cultural intelligence, and long-term perspective on one of Asia’s most important emerging economies.
Who?
- Entrepreneurs and business executives seeking deeper market understanding in Indonesia
- Export managers and international trade specialists targeting Southeast Asia
- Cluster representatives and companies interested in regional value chains and emerging markets
- Professionals and decision-makers interested in governance, sustainability, and community-based economic models
Why?
- Explore Indonesia beyond the capital city through a Trans-Sumatra business and learning route
- Understand how regional governance, logistics, and informal economic structures influence business
- Engage in applied learning through study visits, local interactions, and contextual briefings
- Attend Trade Expo Indonesia 2026 in Jakarta — the largest B2B export event in Indonesia, with 1,600+ exhibitors and buyers from 130+ countries
- Conclude the experience with structured business dialogue and synthesis in Jakarta
Landmarks
- Medan – Economic and logistics hub of North Sumatra; engagement with local Chamber of Commerce
- Bukit Lawang – Leadership, decision-making, and coordination in complex environments
- Lake Toba (Samosir Island) – Batak communities, social capital, and informal authority
- Jakarta – National economic and institutional center; Trade Expo Indonesia 2026, business meetings and synthesis
Benefits
- First-hand understanding of Indonesia's regional diversity and decentralized economic structure
- Exposure to multiple local business environments within a single national market
- Direct access to Indonesian exporters, buyers, and institutional partners through Trade Expo Indonesia 2026
- Enhanced cultural intelligence and strategic perspective for long-term engagement in Indonesia
- Practical insights applicable to market entry, partnerships, and international expansion strategies
AGENDA AFACERI.RO TRADE MISSION SUMATRA 2026*
*The agenda might change due to objective reasons.
Day 1
Travel to Medan
- Flight Kuala Lumpur (for those participating in the Afaceri.ro Trade Mission Kuala Lumpur 2026) or Romania (via hub) → Medan (approx. 1h).
- Arrival in Medan and transfer to hotel.
- Rest and leisure time.
- Business training sessions.
- Accommodation: Medan.
Day 2
Bukit Lawang
- Breakfast at the hotel and check-out.
- Road transfer to Bukit Lawang (Business training on the road).
- 2–3 hour trekking through the tropical rainforest — eastern edge of Gunung Leuser National Park. → Observation of wild orangutans and tropical flora and fauna, and tubing on the river.
- Lunch and dinner at local restaurant.
- Accommodation: Bukit Lawang.
Day 3
Samosir
- Breakfast at the hotel and check-out.
- Road transfer to Samosir via Berastagi (Business training on the road):
→ Stop: local fruit market
→ Dokan Village — Karo Batak tribe, traditional houses
→ Tongging Hill — Sipiso-piso Waterfall (120 m), panoramic view over Lake Toba
- Transfer to Parapat — ferry to Samosir Island.
- Lunch and dinner at local restaurant.
- Accommodation: Samosir.
Day 4
Lake Toba (Samosir Island)
- Breakfast at the hotel.
- Lake Toba cruise (Business training on the lake):
→ Ambarita Village — King Siallagan's court of law
→ Simanindo Village — traditional Batak Toba houses, museum, folk dance
→ Huta Raja — traditional Batak village
→ Tao Island — swimming in Lake Toba
→ Tomok Village — sarcophagus of King Sidabutar (200 years old)
- Lunch and dinner at local restaurant.
- Accommodation: Samosir.
Day 5
Medan
- Breakfast at the hotel and check-out.
- Ferry Samosir → Parapat, then road transfer to Medan (Business training on the road).
- City tour Medan: Grand Mosque; Sultan's Palace — Istana Maimun.
- Business meetings & study visits in Medan (TBC).
- Lunch and dinner at local restaurant.
- Accommodation: Medan.
Day 6
Medan → Jakarta
- Breakfast at the hotel and check-out.
- Transfer to Medan Airport (KNO).
- Domestic flight Medan → Jakarta (CGK).
- Arrival in Jakarta — transfer to hotel.
- Business training session.
- Accommodation: Jakarta.
Day 7
Jakarta → Trade Expo Indonesia 2026
- Breakfast at the hotel and check-out.
- Participation in Trade Expo Indonesia 2026: business matching and networking with Indonesian exporters.
- Cultural programme Jakarta: National Monument MONAS; Fatahillah Square — Jakarta Old Town (Kota Tua); Glodok — Chinatown Jakarta.
- Accommodation: Jakarta.
Day 8
Jakarta → Trade Expo Indonesia 2026
- Breakfast at the hotel and check-out.
- Participation in Trade Expo Indonesia 2026: seminars, business forums, follow-up meetings.
- Cultural programme Jakarta: National Museum of Indonesia; Fatahillah Square.
- Free time.
- Accommodation: Jakarta.
Day 9
Jakarta
- Breakfast at the hotel and check-out.
- Free time / souvenir shopping.
- Transfer to Jakarta Airport (CGK).
- Flight Jakarta → Romania / Europe.
Day 10
Arrival in Romania / Europe
- Arrival in Romania / Europe.
- End of the Afaceri.ro Trade Mission Sumatra 2026.